Purina: Cat Revolution
ClientPurinaYear2021ProductionAvallone StudiosDescriptionThis project involved creating a dynamic and engaging video for Purina, featuring a fully developed concept and visual design. The video introduces "Cat Revolution," a playful narrative showcasing five cat characters, all illustrated in flat design style, who sing a theme song about the shifting pet food market—from being dog-dominated to increasingly cat-focused. The storyline highlights the launch of two key Purina products: the relaunch of Fancy Feast and the introduction of Felix Fantastic to the Brazilian market.Share